How Much Money Can You Make with a Directional Drilling Business?

Nate Jones
Jul 18
2 min read

If you’re thinking about starting a fiber optic directional drilling business, one of the first questions you’re probably asking is: How much money can I actually make? The answer depends on several factors—your location, equipment, experience, and how well you manage your operations—but the potential is significant.

Let’s break down the earning potential of a directional drilling business in 2025 and how to maximize your profits while minimizing risk.

Average Earnings: What to Expect

According to industry data, directional drill operators in the U.S. earn an average base salary of $57,000 per year, with experienced operators making $85,000 or more, But if you own the business, your income can be substantially higher.

Business Owner Potential:

Small operation (1 rig, 2–3 person crew): $150,000–$300,000/year gross revenue
Mid-size operation (2–3 rigs): $500,000–$1M+/year gross revenue
Profit margins: Typically 20%–40% after expenses, depending on efficiency and overhead

Key Revenue Drivers

1. Project Volume

The more contracts you land, the more revenue you generate. Many contractors work with telecom companies, municipalities, and utility providers on long-term fiber installation projects.

2. Pricing Per Foot

Rates vary by region, but fiber optic directional drilling typically pays $8–$20 per foot, depending on soil conditions, bore length, and complexity.

3. Specialization

Offering additional services like vacuum excavation, utility locating, or emergency response can increase your value and income.

Managing Costs and Maximizing Profit

While the revenue potential is strong, managing your cash flow and expenses is critical to profitability.

Common Expenses:

Equipment purchase or rental
Fuel and maintenance
Labor and payroll
Insurance and bonding
Marketing and business development
💡 Related Reading: How Much Does It Cost to Start a Fiber Optic Directional Drilling Business?

Why Insurance Impacts Your Bottom Line

Unexpected accidents—like utility strikes, equipment theft, or crew injuries—can wipe out your profits if you’re not properly insured. That’s why specialized insurance is a must-have.

At Excavating Insurance Partners, we help you protect your business with:

👉 Get a quote today and protect your profits from day one.

Final Thoughts

So, how much money can you make with a directional drilling business? The answer: potentially six figures or more, especially if you manage your operations efficiently and secure the right contracts. With the fiber boom continuing into 2025 and beyond, now is the time to get started.